Discover more from Sunday 1-1-2-3 with George
🎾 Quit Rewarding PM Theater, When to Blitzscale, Why Differentiation’s Tough, Change Company Meetings
+ 4 Ways To Write a CTA with AI
Estimated read time: 2 minutes 11 seconds.
This is Sunday 1-1-2-3 with George.
Welcome to the 96th edition.
Today we have:
Why Differentiation Is So Difficult
When To Blitzscale + Decision Making Is a Process
Q: How Do You Drive Change in Company Meetings?
How to Assess a Company’s Continuous Discovery Habits
PMs Are Giving Up. Stop Rewarding the Academic Theater of PM Best Practices
+ 4 Ways To Write a CTA with AI
💾 Why Differentiation Is So Difficult by Brian Balfour
As some of us get into annual planning, a quick reminder from Brian Balfour (Reforge, Hubspot) about differentiation, and why it’s hard:
Q: Do you think every product needs to be differentiated?
What about products that are features, e.g. inside of a large organisation?
☕️ When To Blitzscale + Decision Making Is a Process
My friend and I are in the super early stages of conceptualizing a product.
Someone brought up Blitzscaling the other day on a forum, so my ears perked up. “Maybe this is what me and my friend need right now!”
This is a great video I found by the author Chris Yeh explaining the concept.
Our product is meant to have network effects, so maybe Blitzscaling is right for us. Check it out to learn more:
Something a bit different.
I’ve heard a few people grumble about the board of the company I work at. “They are just fat cats who make bad decisions.”
At the same time, I am interested in being on a board. So I looked into it.
I found a lot of interesting stuff, but what made me really curious is this video about decision-making at the board level.
It made me have instant empathy with the board members because I recognised how decision making goes wrong at all levels of the org.
Gavin (the person in the video) highlights that decision-making is a process, but we often think of decision-making as just the part when we make the call.
In fact, it’s more about all the stuff that comes before and even after.
(If you’re interested in this topic, I can highly recommend the book by Annie Duke called “How To Decide”)
🍪 Quick Bites
🤖 AI Corner
🔥 I’m working on an idea.
I think people in product lack good product-specific, deep AI prompts, like the one below:
🎁 I’ll give 1 of the lucky respondents a gift of a 1-month subscription to a paid Substack of your choice (up to $30 USD) (you’ll let me know which one if you follow the link below):
That's a wrap for today. Stay focused and see you next week! If you want more, be sure to follow me on Twitter (@nurijanian)
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I’m an underdog product manager.
Product management in New Zealand (where I live) is still a relatively immature discipline. I also came into it late via data science and UX. I may be older than others, but I often feel like a rookie.
To become better at my craft, I learn and explore new ideas relentlessly.
Then I share high-quality, tried-and-true ideas that can be used right away.
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